Embedded Executive: AI Is an Energy Hog That We Have To Deal With | Empower Semiconductor

By Rich Nass

Executive Vice President

Embedded Computing Design

May 28, 2025

Embedded Executive: AI Is an Energy Hog That We Have To Deal With | Empower Semiconductor

We talk about AI a lot here at Embedded Computing Design, and that’s a huge understatement. What we don’t talk about often is the power required to keep the data centers going, specifically the data centers that form the backbone of all this AI activity. 

When you talk to experts in this space, they’ll tell you that the amount of power needed, specifically the power density, is staggering. One of those experts, Tim Phillips, President, CEO, and Founder of Empower Semiconductor, joined me on this week’s Embedded Executives podcast. He gave some insight into what we need to do to handle the power (and associated heat) issue.

 

Richard Nass’ key responsibilities include setting the direction for all aspects of OSM’s ECD portfolio, including digital, print, and live events. Previously, Nass was the Brand Director for Design News. Prior, he led the content team for UBM’s Medical Devices Group, and all custom properties and events. Nass has been in the engineering OEM industry for more than 30 years. In prior stints, he led the Content Team at EE Times, Embedded.com, and TechOnLine. Nass holds a BSEE degree from NJIT.

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